PORSCHE TAYCAN
Immerse Yourself
Immersive and Multimedia Event
February 14 2020
Hellenic Cultural Center - Hellenic Theater, CDMX .
We developed and produced the multimedia event for the presentation of the new Porsche Taycan electric car for Mexico and Latin America. It took place on February 14, 2020 at the Hellenic Cultural Center in the framework of the activities of the Formula E world tournament in Mexico City
The presentation was made through immersive projections synchronized with LED screens and laser lighting on a canvas of a 14th century Gothic chapel creating a unique experience that mixes tradition, innovation and art. In addition, a multimedia installation was created for the revolutionary Taycan, an interactive timeline, digital photo opportunities and a first level banquet for an unforgettable celebration.
Creative Direction
Design
Development
Curated and produced by INTUS Interactive Design.